4A Forming An Opportunity

1. In my bug list I talked about several things that have relatively cheap and effective solutions. But the issue I'll be solving is older car security.
2. For most online accounts you can have two factor authentication so why not have it for your older vehicle? I drive a 2004 F-150 that only uses a key to unlock the doors and occasionally I forget to lock it up if I'm in a rush and nearly every time I've forgotten to lock it I've come back to either missing change, clothes, and wallets. I've gotten a lot better about not keeping valuables in my car and locking it every time before leaving but there are still some outlier days where I am less responsible. I intend on creating two factor authentication to unlock my car door. I will use an arduino with an RFID module that will allow me to scan an RFID fob on my door that will open the keyhole allowing me to unlock the car or vice-versa. The RFID will automatically lock the car door when it is shut and will only open again if the above tasks are completed.

Prototypical Customer #1

• This customer is my grandfather who drives a 1998 Chevy Suburban. He also happens to be quite forgetful and has had valuables stolen out of his car due to not locking his doors.
• He knew this was an issue and actively tried to be better about locking his door but good habits are hard to form and he still has his mishaps. Since it is an older car it doesn't lock automatically like newer car doors so he's always wondered if he could program the car to do so but has never found an answer. When I brought up the product I'm prototyping he thought the idea was grand, however since he is forgetful he isn't sure about the two factor authentication. Carrying an extra fob to get in his car means there are more things to lose and moreways for the car door to not open.
• In reflection my product is needed but perhaps changing it to just automatically lock would be better. This would make the product more appealing to older people as well as cheaper and easier to install.

Prototypical Customer #2

• This customer is a friend who drives a 2005 Honda Civic. He's had stuff stolen from his car before but it's not because he forgets to lock his car but because his key fob stopped working unexpectedly and now he has to lock each door individually due to some wiring issues.
• I asked him if having a product that automatically locked doors after closing would be beneficial and he was fully on board. He also likes the idea of two factor authentication, in case he loses a key somecane can't just get into his car. His current issue is that there is a disconnect in the wiring of his car that prevents the locks from being controlled electronically, however with this product it would replace all of his bad wires with new ones solving his wiring issue and theft issue.
• In reflection, it seems that the two factor authentication could still be a good idea just catered to a more specific crowd. Also, this product can work with people who have newer cars and just have issues with their current system that'd be too expensive to replace or fix.

Prototypical Customer #3

• This customer is my brother who drives a fully manual 2006 Mazda 6
• My brothers car requires you to lock each door individually and has no wiring in place to lock the doors electronically. Thus making it a blank slate to work with. He has been very proficient with locking his doors but has forgotten to lock a back door a couple of times.  Thankfully he hasn't been stolen from thus far but if it were to happen again it raises the likelihood of valuables being taken from him. He knew as soon as he purchased the car that it'd be an issue as he is usually very forgetful and had gotten used to having a key fob or a button in the car to lock all doors. When asked about the two factor authentication, he thought it was a cool idea but not needed. He said most criminals won't pick a lock, they'll just break a window so the two factor authentication is a bit overkill.
• In reflection, it appears that two factor authentication is a "cool" idea but not a practical one and just adds cost to the overall product. 

Summary

In conclusion, 2 out of the 3 interviewed customers said two factor authentication was not practical and would maybe even deter them from buying the product. However all agreed that it'd be nice to not have to worry about locking their doors and having something else do it for them. So, with this in mind I will be changing my product slightly to get rid of two factor authentication and just automatically lock doors. Since every old car is different most products will be made to order by myself using an Arduino, servos or stepper motors, and proximity sensors or some other kind of sensor to automatically lock doors.