Principles Of Entrepreneurship

https://youtu.be/tF02ijwR7e4

Who:  My target audience is people who drive older vehicles and either forget to lock their doors or can't lock them from far away. I talked to a family friend who works at a Honda dealership to see if they'd be interested in the product and being able to sell it to stubborn customers who'd rather keep their old carthan get a new one. But, it appears their sales team is too prideful and thinks they can sell those customers new cars and don't need my product. What: In this day and age everything is becoming easier, people are becoming generally lazier, people need technology to survive now. But you need money to buy technology that makes your life easier. My product becomes a need for those looking to make their lives easier at a cheap cost. In my interviews several people discussed that the product had a niche need but an overall want. Telling me it only is "NEEDED" by a select group of people / businesses. Why: People inside of the boundary have this n...